And why do we not know? We get so involved in the mechanics of distribution and finance that it is terribly easy to forget the needs of the customer or even think to ask.
What is important though is that all folks have the exact same ambitions and all need a hand up to make things happen. That means trusting them and that means applying the rule of twelve to effect internal loan management. Capital is no problem at this level once you understand that it is an organizational problem and not a problem belonging to any king.
Eighty percent are ready to make things work. We need to go for it.
What do they want?
by Claire Melamed
A woman holds her child as she waits at a food distribution point in Mogadishu. Photo by Sven Torfinn/Panos
What would happen if the aid industry started collecting data on how the people it serves actually feel about their lives?
most opinion polling data is collected and owned by private companies, who need to charge money for it